Dogs of the Dow is a stock picking strategy, which was popularized by Michael Higgins in his book, “Beating the Dow”, which was published back in 1992. The theory is based on the  buying the 10 Dow Jones Industrial Average (DJIA) stocks with the highest dividend yield at the beginning of the year. The portfolio should be adjusted at the beginning of each year to include the 10 highest yielding stocks. The strategy’s simplicity is one of its most attractive attributes